Uprate vs AppTweak
AppTweak is the deep end of ASO data: a decade of keyword volumes, competitor creatives and AI agents that analyse it for you. Its own FAQ says those agents recommend and never change your metadata. Uprate's agents do the work: the reply drafted, the release checked, the listing rewritten and published on your click.
| What | Uprate | AppTweak |
|---|---|---|
| Reviews and replies | ||
| One inbox for both stores | Both stores in one queue, sorted by what needs you first | App Store and Google Play, all countries, fetched daily; unlimited apps on the Reviews Manager |
| Review translation | Translated as it lands, so no review waits on a language | Reviews and replies translated automatically |
| Reply drafts in the reviewer's language | Drafted as reviews arrive once auto-draft is on, in your tone, learned from your past replies | AI suggestions in the reviewer's language, up to three tones; a separate product from $83 a month (billed annually) |
| Auto-reply rules | Five-star thank-yous can go out on their own; the delay lets you catch one first (Indie and up) | Rules by rating, keyword or topic, country, language or app version, with AI or templates; Enterprise plans only |
| Knowledge base behind replies | Answers pull from your own docs, PDF or Markdown (Studio and up) | Custom AI prompts with tone, support links and brand instructions (Enterprise); no document knowledge base described |
| Spam and policy flags | Spam, fake and policy issues flagged with the report text ready to paste (Studio and up) | Report a Concern from the interface, in bulk too; no automatic spam or policy detection described |
| Topics and anomaly alerts | A bad build shows up as a pattern the day it ships, not as a rating three weeks later; topics on Studio and up | Custom tags on every plan; AI tags, topic and sentiment analysis and the Reviews Agent on Enterprise; no anomaly alerts described |
| Ratings and sentiment over time | Rating trends per store and country, sentiment split, response time and coverage | Review KPIs and trends on the account dashboard, competitor comparison; sentiment analysis on Enterprise |
| Reply impact and team reports | How many ratings went up after a reply, and from which star to which; no per-agent reports | Reply impact metrics, aggregated and per review; team performance analysis on Enterprise |
| Review history | Imported when you connect a store; the whole backlog can be drafted in one pass | All countries in one dashboard, with the history of review and reply updates |
| Releases and submissions | ||
| Pre-submission checks | Version, build number, bundle ID, encryption, age rating, category, privacy URL and screenshots checked before you press submit | Not described on their public pages |
| App Review guideline check | 26 App Review rules checked against your code and listing, each finding with its evidence | Not described on their public pages |
| Builds and uploads | Expo builds triggered for you, or your IPA or AAB uploaded, to TestFlight or internal testing | Not described on their public pages |
| Submit for review | Sent to review only when you say so; a first release needs your sign-off | Not described on their public pages |
| Rejection help | Apple's reason in plain English and a resubmit button | Not described on their public pages |
| Release monitoring | Review status followed until approved; a release regression alert from reviews | ASO Impact Analysis and the App Timeline show metadata updates and their effect; no review status |
| Listing and ASO | ||
| Listing check | Weak fields named with the fix, in the editor; 1 a month on Free, 10 on Indie, 50 on Studio | Chance and difficulty scores and keyword performance; the ASO Agent audits metadata on Enterprise |
| Drafted listing copy | New copy per field and language, shown as a diff with the reason | The ASO Agent suggests keyword sets and can draft metadata, on Enterprise ASO plans only |
| Publish to the store | One click: live on Google Play, drafted into App Store Connect (Indie and up) | Your page is previewed on a device before publishing; pushing it to the stores is not described |
| Keyword rank tracking | Your rank read once a day from Apple's own search results | 500 tracked keywords on Essential at $79 a month (billed annually), picked from a 30 million keyword database in 100 and more countries |
| Keyword popularity and difficulty | Autocomplete evidence and top-ten difficulty; no invented search volume | Volume fetched from Apple every day and estimated for Google Play; chance and difficulty scores |
| Competitor intelligence | Competitor reviews digested: rating, sentiment, topics and what to build next; 1 competitor on Free, 2 on Indie, 10 on Studio | Competitor keywords, metadata timeline, creatives, A/B tests and download estimates |
| New language drafts | A new language drafted from your copy in one action | Keyword suggestions translated into any language; listing copy in a new language not described |
| Screenshots and icon | Sets generated and localized, pushed to Google Play (Indie and up) | AI screenshot search and creative moodboards for inspiration; nothing generated |
| A/B experiments | Before and after reads; native A/B tests not automated | Competitors' A/B tests and Product Page Optimization analysed; running your own is not described |
| Plans and pricing | ||
| Free plan | 1 app, 100 credits a month | Starter is free for download and revenue estimates; ASO and reviews are paid products |
| Entry plan | Indie $29 a month: 2 apps, 500 credits | ASO Essential $79 a month (500 keywords, 1 seat) plus Reviews Small $83 (500 replies): $162 for both (billed annually) |
| Team plan | Studio $79 a month: 5 apps, 5 members, Slack and Teams | ASO Grow $249 a month; Reviews Medium $249 (1,500 replies, 5 seats) (billed annually) |
| Users | 1 seat until Studio, then 5; unlimited on Enterprise | 1 seat on ASO Essential; 5 seats on every Reviews Manager plan |
| Pricing intelligence | Every market's price on one screen with outliers flagged; nothing changes without you (Indie and up) | Not described on their public pages |
| Integrations | Slack and Teams (Studio and up), email, GitHub, Expo, in-app SDK | Slack, Zendesk, Salesforce, App Store Connect and Play Console data, MMPs; API and MCP on API plans from $166 a month (billed annually) |
| Stores beyond Apple and Google | App Store and Google Play only | Every page names the App Store and Google Play; no other store is mentioned |
- Included
- Partly, or with limits
- Not included
- Not described on their public pages
How we checked
The AppTweak column comes from AppTweak's public pages linked above, read on the verification date: the pricing page for its ASO Intelligence, App Reviews Manager, App Intelligence and API plans, and the reviews, AI agents and keyword pages for features. Where a feature sits on Enterprise plans only, the note says so. The Uprate column comes from the product as it ships today. If something on the AppTweak side has changed or reads unfairly, email [email protected] and we will correct it.
Choose Uprate if
- You want an agent that changes the listing, not one that advises you to.
- You want reviews, releases and listings handled from one $29 plan instead of two products from $162 (billed annually).
- You build with Expo or upload your own builds and want the submission handled, with your click as the only gate.
- You want reviews, releases, listings and pricing in one place, starting free with one app.
Choose AppTweak if
- You run ASO across many markets and want the deepest keyword data, with volume fetched from Apple daily.
- You want competitor intelligence down to creatives, A/B tests and download estimates.
- You manage Apple Ads and want ASO and ads in one platform.
- You have a support team, reply through Zendesk or Salesforce, and want team performance reports.
If you choose Uprate
This is your Thursday.
- A review lands in Portuguese at lunch.With auto-draft on, every new review has a reply waiting in the reviewer's language, drafted from your past replies. You approve or edit them; with auto-reply on, the five-star thank-yous already went out on their own.
- Your keyword field has not changed in a year.The listing check names the weak field in each language, drafts the copy, shows the diff with the reason, and pushes it to Google Play with one click (Indie and up). App Store copy waits in a draft version for your next release.
- The build is ready on Thursday night.Before you press submit, Uprate has checked version, build number, bundle ID, encryption, age rating, category, privacy URL, screenshots and 26 App Review rules. If Apple rejects it, the reason arrives in plain English with a resubmit button.
Try it on one app
Connect one app and see the difference yourself.
The Free plan covers one app, reply drafts and submission checks. Nothing goes live until you approve it.